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Nir Eyal's INDISTRACTABLE is a "must-read for anyone with a smartphone"

Nir Eyal's INDISTRACTABLE is a "must-read for anyone with a smartphone"

Nir Eyal’s Indistractable, a practical and realistic guide to reclaiming focus in the digital age, is out today, August 6th, on Audible.

You sit down at your desk to work on an important project, but a notification on your phone interrupts your morning. Later, as you’re about to get back to work, a colleague taps you on the shoulder to chat. At home, screens get in the way of quality time with your family. Another day goes by, and once again, your most important personal and professional goals are put on hold.

Eyal, international bestselling author of Hooked, reveals the hidden psychology driving us to distraction. He describes why solving the problem is not as simple as swearing off our devices: Abstinence is impractical and often makes us want more.

Eyal lays bare the secret of finally doing what you say you will do with a four-step, research-backed model. Indistractable reveals the key to getting the best out of technology, without letting it get the best of us.

Inside, Eyal overturns conventional wisdom and reveals:

  • Why distraction at work is a symptom of a dysfunctional company culture—and how to fix it

  • What really drives human behavior and why “time management is pain management”

  • Why your relationships (and your sex life) depend on you becoming indistractable

  • How to raise indistractable children in an increasingly distracting world


“This is such an important book. Indistractable is the best guide I’ve read for reclaiming our attention, our focus, and our lives.”—Arianna Huffington, founder and CEO of Thrive, Global and founder of The Huffington Post

“This book is full of insights, stories, cutting-edge research and—most helpful—concrete, manageable strategies for becoming indistractable.”—Gretchen Rubin, author of The Happiness Project

“In the future, there will be two kinds of people…Those who read and apply the principles in Indistractable and those who wish they had read it sooner.”—Kintan Brahmbhatt, global head of product at Amazon Music

“Being indistractable is the essential skill for our time. Skip this book at your peril!”— Greg McKeown, author of Essentialism

“If you value your time, your focus, or your relationships, this book is essential reading.”—Prof. Jonathan Haidt, author of The Righteous Mind

“Dive headfirst into this book. Indistractable is a fascinating, visual, and profoundly helpful guide to overcoming distraction. The deeper you dig into this book, the more productive you’ll become.”—Chris Bailey, author of Hyperfocus

“I can think of no more important skill than focus and no better teacher than Nir Eyal. Being indistractable is the skill of the century.”—Shane Parrish, founder of Farnam Street

“By following Eyal’s four-step, research-backed model, you’ll be able to gain control of your attention and leverage the incredible benefits of modern technology without feeling scattered and drained. Indistractable is an essential book for people looking to make big things happen in the digital age.”—Taylor Pearson, author of The End of Jobs

For more insights and practical tips from Eyal, visit his blog or check out his podcast.

Join Nir Eyal for a workshop on September 18th at Product School in San Francisco, CA!

Malcolm Mackay's two-in-one novel SAVIORS is "a joy to wallow in"

Malcolm Mackay's two-in-one novel SAVIORS is "a joy to wallow in"

“A brilliant, compassionate retelling of a horrific murder"

“A brilliant, compassionate retelling of a horrific murder"